Friday, April 15, 2011

IAAPA Attractions Expo 2011 Space Allocation: Day 2—Final Thoughts

So that's it. Months of work and preparation unspool in the span of a hectic 30 hours or so. The Space Allocation Committee was as dedicated as ever to creating the best possible show floor; they spent more time in front of their computer screens than I think they have in my four years of covering this process. One glance at the interactive floor plan will tell you all that was accomplished here.

As of now, there are 669 booths on the floor covering 357,000 net square feet. That's more than 60 exhibitors and 55,000 square feet above where we were after Space Allocation last year.

Ray Zammit of Nanco said he was pleased with the new interactive floor plan system and that he's thrilled to see how much of the floor is already spoken for. He feels it speaks to improving economic conditions and positivity in the industry.

"It's encouraging," agreed Committee Chairman Jack Mendes. "People are feeling positive and they're showing a bit more. There's some momentum going, and that's a good thing."

While Space Allocation is a ton of work, it's exciting, too. The meeting is like the unofficial kickoff not only for IAAPA Attractions Expo, but our other two shows, as well: Asian Attractions Expo this June in Singapore, and Euro Attractions Show this September in London. Thanks to those of you who followed along who will exhibit at all of those shows this year; we very much appreciate your participation.

And thanks to everyone who clicked on this little corner of the Internet over the past two days. I hope it was helpful, and I hope you have a great Expo in November.

From here on out, if you have any questions about your booth contact the IAAPA sales team at

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