Thursday, May 7, 2009

Snapshot: The Korean Attractions Industry

As part of our marketing outreach for Asian Attractions Expo 2009, which runs 10-12 June in Seoul, my colleague Linda Gerson and I made the journey to South Korea to visit a number of parks and resorts and invite their officials to the show. The trip proved a fantastic opportunity to learn more about the industry in the region.


What an experience and what a beautiful country. We couldn’t have been welcomed with any greater hospitality. And, the food! Yes, the food. (How is it that all of my blog posts include some reference or another to eating?)


I hope everyone coming to Asian Attractions Expo 2009 will take an opportunity before or after the show to experience the vibrant industry in Korea. The parks we visited were incredible and the people are so passionate about the business.


There was major construction at Ocean World waterpark at Daemyung Resort that was impressive in its scope and innovation. And you should see their spa!


Everland was humming along with bus after bus of school groups—and adults excited as if they, too, were still in school. Everland’s safari adventure was truly thrilling.


Yongpyung Resort was between ski season and waterpark season and still packed in visitors and resort guests. The facility is so incredibly beautiful with chalet-style timeshares and the Arctic-themed Peak Island indoor waterpark. And, Seorak Waterpia has the most unique outdoor spa baths and wave pool.


Lotte World offered great fun, an entertaining show, and delicious ice cream cones as we watched the crowds enjoy indoor rides and ice skating. Finally, Seoul Land and Seoul Grand Park were just pristine. Surrounded by mountains and full of flowers, this park was a sight to see in the spring.


More to come on our adventures in Korea as we met with industry leaders and Asian Attractions Expo 2009 speakers in advance of the show!

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