I have written several of these posts now, so I will spare you the full introduction, but basically, the purpose of these "Membership Minutes" are to make sure you know exactly what you’re getting when you join or renew your IAAPA membership—and why it’s even more essential to stay connected to the industry through us as we all head into what will be a challenging economic year.
This week's post focuses on why IAAPA is essential for the manufacturers and suppliers who serve the attractions industry.
IAAPA is the worldwide leader in the attractions industry with expos in the United States, Europe, and Asia that connect the key professionals, products, and knowledge in the business.
You must be a member to exhibit at IAAPA Attractions Expo and you save if you're a member and you exhibit at Asian Attractions Expo or Euro Attractions Show. I did the math and the savings is anywhere from €225 to $459 depending on the show and your booth—which almost pays for your membership for the entire year.
Industry Buyers' Guide and Online Membership Directory
All manufacturer and supplier members of IAAPA are listed in the Industry Buyers' Guide. This resource is open to members and non-members alike to search for products and services. We suggest you keep your listing up to date, so people can find your particular product or service. All members also have access to search the Online Membership Directory. Here, you can search for facilities by geographic location, facility type, and more. Once you enter your search criteria, the online tool searches our membership database and provides you with full contact information for you to use to contact potential sales leads.
To update your listing or search the directory, log in to the Member Center and start searching. Let us know if you don't have your login information and we will get it to you!
A Few Other Ideas
Many of our manufacturers and suppliers indicate they use the daily News Flash service to find new business leads and track market trends. If you aren't currently receiving News Flash, e-mail us and ask to be put on the list. Only members receive this valuable resource.
Once per year, IAAPA members can request a mailing list to use for direct mail purposes. Download the mailing list request form and gain access to the list of IAAPA member facilities.
And finally, don't forget to make use of your Manufacturer and Supplier Community page. I posted a variety of links and information that you can use to help drive customers your way.
Am I missing anything? What else do you need from IAAPA? Let me know what you think and if there is anything else that IAAPA can do to help support you. My e-mail is haulakh@IAAPA.org and I look forward to hearing from you.